Last week was an INCREDIBLE week for me. I attended the PHA Summit in Washington D.C., and represented Birds Eye as their Ambassador. PHA is an organization that is focused on kids of America and the childhood obesity epidemic. This was a great honor for me and I realized that Birds Eye is a super cool company. They are taking a different approach to getting kids to love their veggies – it’s definitely a kid friendly company. Birds Eye created a partnership with Nickelodeon…….the place where we kids love to be entertained – and made veggies fun by holding a recipe contest for kids to submit their favorite……..and fun recipes! They had crazy Sam (Jennette McCurdy) of iCarly be their spokesperson encouraging kids to try veggies….I mean who wouldn’t do what Sam told them to do? Pretty smart, Birds Eye….and fun too! More than 16,000 kids entered the contest, which Birds Eye used to create some pretty cool(and wacky) kid –friendly recipes of their own recipes which are pretty tasty.
While I was there I got to work with Birds Eye’s Executive Chef Michael Christiansen and create some great dishes for the attendees. Check out “Mini Martianette”…….that’s my creation inspired by one of the kid friendly recipes called Yakimaniac Veggie Martian(check him out…http://www.birdseye.com/kids). I was also the lead host of a private session with the Birds Eye’s invited guests. I totally enjoyed that session and I got to introduce the President of Pinnacle Foods(that’s Birds Eye), Sally Robling. Sally spoke about their kid friendly approach to getting kids to love vegetables…she’s awesome! I also introduced Karen Gunderson who is the Senior Product Development Director who spoke about the 4 new family approved steamfresh vegetable combinations they will introduce in supermarkets in May. The guests got to try the new combinations and loved them! I loved them, and I’m sure you will, too! My favorite is the Creamy Ranch Mac and Brocolli & Carrots-YUM! In all I had a great time working with Birds Eye in the nation’s capital!
You know I am totally about healthy eating and kids having fun in the kitchen. Birds Eye Steamfresh Vegetables makes it easy to enjoy vegetables. Sometimes after school I just pop in a bag of steamfresh veggies and have an instant delicious snack. To get some great kid fun recipes..check out the online kids section on the Birds Eye website. Have fun with your food and your favorite veggie loves.